Websites · AI Automation · DevOps

Websites, AI Automation & DevOps for US Small Businesses.

I help US small businesses build clear websites, connect everyday workflows, and maintain the infrastructure behind their software. Work directly with me through remote delivery, written updates, and scheduled calls. International projects are welcome too.

Direct engineer access Documented project examples Remote project delivery
Portrait of Dawood Zafar

The shift

Ideas are cheap now. Execution is everything.

Useful software starts with understanding the customer journey, the operating rules and the systems already in place. That's the part I obsess over.

I turn those requirements into an agreed scope, implement the software and test the key journeys with you. The handover documents the accounts, integrations and ongoing responsibilities.

Define the job, test the important journeys, and make the next release easier to maintain.

The method

A method that compounds.

Think in systems, build with taste, and let the work stack. Everything I do — websites, AI automation, DevOps, audits, and executive consultation — runs on one loop. Four steps that make every project sharper and faster than the last.

01

Discover

Map your goals and the exact searches and workflows that move revenue.

02

Build the software

Clean, fast, conversion-first builds on a modern stack, SEO baked in.

03

Automate

AI agents and workflows take over intake, booking, and follow-ups.

04

Scale & distribute

CI/CD and managed cloud keep it fast and online as you grow.

Dawood Zafar

Meet Dawood

One engineer across your website and systems.

I'm Dawood Zafar, a full-stack engineer working across business websites, booking platforms, Shopify stores, integrations and deployment workflows. The portfolio explains the scope and technical context of selected work.

We start with a defined business problem, agree the work and its acceptance checks, and document the handover. You work directly with the engineer responsible for delivery.

Book a call

Beyond client work

Ventures, projects & products.

The things I build for myself, ship for clients, and put out into the world.

Venture - Local SEO & AI visibility

Local Rank

A local search and AI generative visibility platform engineered to build compounding organic rank leverage for service businesses and agencies.

Next.js · Python · Local SEO · AI Visibility

Read venture profile →

Visit
Venture - European calendar tools

Weeknr.date

An ISO 8601 week-number and calendar platform for European teams, date-to-week lookups, and yearly schedule planning.

Web · JavaScript

Read venture profile →

Visit
Venture - Sports nutrition & ecommerce

Forge Nutrition

A high-performance sports nutrition storefront providing creatine, collagen, magnesium and daily performance supplements on Shopify.

Shopify · Ecommerce · Liquid

Read venture profile →

Visit
Venture - Browser extension

Hafta

A Pakistan-focused Chrome calendar with week numbers, Hijri dates, calculated prayer times and reminders.

Chrome extension

Read venture profile →

Scam Finder icon
New · Chrome extension

Scam Finder

A second look before you reply — flags suspicious requests in Fiverr conversations, with every check running on your device.

Explore the extension
Hafta icon
New · Chrome extension

Hafta

Your week in Pakistan at a glance — week numbers, Hijri dates, prayer times, holidays, school breaks, and fiscal planning.

Explore the extension

Selected work

Case studies from real builds.

A sample of platforms I've designed, built, and shipped end to end.

Travel · Booking engine

Love U Travel

A Laravel hotel-booking platform connecting Veturis and Goglobal XML supplier feeds with an Airwallex payment workflow.

Laravel · PHP · MySQL · XML APIs · Airwallex

Read case study
Restaurant · POS

Juan Taco Ordering System

A restaurant ordering system connecting QR-code table menus, kitchen orders, contactless payment and a staff POS.

PHP · MySQL · POS · QR ordering

Read case study
Education · LMS

Pulse Trainings

An online learning platform with course and learner management, progress tracking, personalized paths and gamification.

Laravel · PHP · MySQL · JavaScript

Read case study
Fleet · CRM

Raina CRM

A fleet-services CRM combining customer profiles, operational workflows and analytics in a Laravel application.

PHP · Laravel · MySQL · Analytics

Read case study
Retail · Software

Retail POS Software

A multi-location retail POS with inventory visibility, sales tracking and management reporting.

PHP · MySQL · Real-time inventory

Read case study
E-commerce · Open source

PHP E-commerce Platform

An open-source PHP storefront covering product management, a cart, checkout and customer accounts.

PHP · MySQL · Bootstrap

Read case study
Marketplace · Expat services

UlixAI

A Laravel marketplace connecting service requests and professional offers with a Stripe payment workflow.

Laravel · PHP · MySQL · Stripe

Read case study
Multi-service app · Delivery & travel

BladiGo

A Morocco-focused booking and delivery platform with customer, delivery-rider and baggage-driver applications.

Mobile app · iOS · Android · Booking platform

Read case study
Marketplace · Security services

GASQ — Get A Security Quote

A security-services marketplace with buyer requests, vendor bids and calculators for staffing and contract pricing.

Laravel · PHP · TypeScript · MySQL

Read case study

From building to brand

AI can build the product. It can't build the brand.

Anyone can ship the software now. What they can't replicate is your name, your taste, and the audience that trusts you. The people who win the next decade are the ones who build that deliberately — in public, with intent.

01

Software is becoming a commodity

As AI collapses the cost of building, the product stops being the moat. What's left is who people trust, listen to, and buy from. That's brand.

02

Distribution beats production

The best product no longer wins by default. The one with reach, taste, and a clear point of view does. Your personal brand is your distribution.

03

Attention compounds with rhythm

A brand that shows up with rhythm and clarity gets stronger every month. One that's incidental to the work stays invisible, no matter how good the work is.

Get your free website audit

Request a review of website structure, usability and enquiry capture. Findings are delivered by email.

No cost, no call

See where you stand — free.

Two quick audits, delivered to your inbox. No card, no obligation.

Free Website Audit

Why isn't your site converting?

I review your site's speed, SEO, UX, and lead capture, then send a prioritized action plan you can act on immediately.

  • Core Web Vitals & PageSpeed
  • On-page SEO & schema gaps
  • Conversion & lead-capture leaks
  • A ranked list of fixes

Free CI/CD Pipeline Audit

Ship faster. Break less.

I review your build, test, and deploy pipeline — and hand you a roadmap to automate it, cut cloud cost, and deploy with confidence.

  • Build & deploy bottlenecks
  • Test coverage & release gates
  • Container & cloud cost review
  • Security & safe rollbacks

The track record

Where I've been building.

Documented roles across backend development, full-stack delivery and infrastructure, with remote collaboration for teams and clients.

  1. DevOps Consultant

    2025 — Present

    GoGetSolutions · Remote

    Consulting on CI/CD, containerised environments, and Linux server operations — helping the team deploy faster and scale with less friction.

    Read more

  2. Dixeam · Remote

    Grew from software developer to backend & DevOps engineer — building booking engines, payment workflows, and APIs in Laravel, PHP and Python, and standing up CI/CD pipelines on AWS.

    Read more

  3. Freelance · Fiverr · Remote

    Delivered web applications, Shopify stores and booking platforms through remote freelance engagements.

    Read more

  4. Backend Developer

    2021 — 2023

    DevAims · Remote

    Architected scalable backends, REST APIs and microservices; designed and optimised databases across MySQL, MongoDB and PostgreSQL for ERP and CMS products.

    Read more

Evidence in the portfolio

Explore the work behind the services.

Booking

Hotel supplier APIs and payment integration

Commerce

A Shopify storefront and product catalogue

Operations

Water ordering, scheduling and a staff dashboard

Selected work described in the portfolio

EETS TravelAbodeologyHealth MakerMuuttomyyntiGet A Security QuoteAM CollisionPulse TrainingsAstrobiomancyOriva PureLogan Express CareEETS TravelAbodeologyHealth MakerMuuttomyyntiGet A Security QuoteAM CollisionPulse TrainingsAstrobiomancyOriva PureLogan Express Care
Paid engagement · Application only

Executive Consultation

For founders and operators who want it built right, fast. I work with you hands-on — end to end — to build your website, automation, and infrastructure, and hand you a system you actually own. This is a premium, paid engagement — application only.

  • A direct line to me — no account managers
  • Website, AI automation & DevOps under one roof
  • A defined scope, review milestones and handover
  • Ongoing support as you scale
Book a consultation WhatsApp me

Response within one business day.

Why me

Why growing businesses choose me.

Speed-first engineering

Performance checks with recorded conditions and practical recommendations.

AI-powered by default

From AI agents to full automation workflows that handle the busywork around the clock.

Honest pricing

No bloat, no agency markup — a fixed, transparent quote up front and results you can measure.

Watch

Ideas behind the work.

Short explainers on websites, AI automation, and DevOps — straight from me.

Websites that convert

Why speed, structure, and clear calls-to-action decide whether a visitor becomes a lead.

AI agents, explained

How an always-on AI agent qualifies and books leads while you sleep.

DevOps without the pain

Ship faster and break less with automated pipelines and managed cloud.

Watch on its own page

The thesis

Software should quietly do the work while you sleep.

I don't believe in busy. I believe in leverage — systems that keep earning after they're built, AI that handles the repetition, and infrastructure calm enough to forget about. Here's how I think about building things that compound instead of things that just look busy.

Read the thesis

FAQ

Questions people ask before we start.

What kind of work do you take on?

Websites, Shopify stores, SEO, AI automation and AI agents, DevOps and CI/CD, and full server management. Most clients start with one thing — usually a site or an automation — and grow from there. If it involves turning attention into revenue with code, it's probably in scope.

Do I work with one person or an agency?

Me. You get one accountable engineer end to end — no account managers, no handoffs, no telephone game. On larger builds I bring in trusted specialists, but I stay the single point of contact and own the outcome.

How much does a project cost?

It depends on scope, but you'll always get a fixed, transparent quote before any work starts — no agency markup and no surprise invoices. Book a free consultation and I'll map the smallest version that gets you the result.

How fast can you deliver?

The timeline depends on scope, content readiness, integrations and review turnaround. Milestones are agreed in the proposal.

Do you work with clients outside your timezone?

Yes. Remote collaboration uses agreed review-call times, written updates and documented decisions. We establish availability and review responsibilities before the project starts.

What happens after launch?

You own everything I build. I can hand it over with documentation, or stay on for ongoing support, maintenance, and iteration — your call. Nothing is locked to me.

How do we start?

Book a free consultation or grab a free website or CI/CD audit. No card, no obligation — just a clear read on where you stand and what's worth doing first.

Remote delivery

Working with US small businesses.

I deliver projects remotely, with a clear scope, written updates and review calls agreed around your team. International enquiries are also welcome.

Websites and stores

Service websites, Shopify storefronts, booking journeys and customer-facing applications.

Connected workflows

Defined automation and AI tasks with integration boundaries and a human exception path.

Infrastructure

Deployment workflows, server configuration and operational documentation.

Direct collaboration

Work with Dawood through scheduled reviews, documented decisions and account handover.

Read how remote delivery works or discuss your project.

Contact

Ready to grow your business?

Tell me what you need. I reply within one business day — or reach me on WhatsApp.

No spam. I reply within one business day.

Thanks — I've got it.

I'll reach out within one business day to schedule your free consultation.

Build in silence. Arrive loud.

The next cycle has
already started.

Step in early — the dispatch, the room, and the method.